by Randy Hinger | Nov 18, 2024 | Hispanic Marketing
The Growing Hispanic Population in Birmingham, Alabama: How Businesses Can Connect Through Spanish Radio Introduction: A Changing Demographic Landscape in Birmingham Birmingham, Alabama, is experiencing a significant demographic shift as its Hispanic population...
by Randy Hinger | Nov 14, 2024 | Hispanic Marketing
Reaching North Carolina’s Rapidly Growing Hispanic Population. Why Spanish Radio is a Powerful Tool for Businesses North Carolina is experiencing significant demographic changes, with its Hispanic population growing faster than any other group. As businesses seek to...
by Randy Hinger | Nov 11, 2024 | Hispanic Marketing
Reaching South Carolina’s Growing Hispanic Population: Why Spanish Radio is Key for Business Success Introduction: The Changing Demographics of South Carolina In recent years, South Carolina has experienced a significant increase in its Hispanic population. According...
by Randy Hinger | Nov 7, 2024 | Hispanic Marketing
Hispanic Population Growth in Nashville Over the past few decades, the Nashville metropolitan area has experienced significant demographic shifts, notably a substantial increase in the Hispanic population. This growth presents a unique opportunity for businesses to...
by Randy Hinger | Nov 4, 2024 | Uncategorized
The holiday season presents a unique opportunity for businesses to connect with Hispanic consumers, a demographic that significantly influences the U.S. economy. To effectively engage this audience, it’s essential to understand their cultural nuances,...
by Randy Hinger | Oct 31, 2024 | Hispanic Marketing
Introduction: Understanding Día de los Muertos Día de los Muertos, or Day of the Dead, is a colorful, heartfelt Mexican holiday celebrated annually on November 1st and 2nd to honor loved ones who have passed. More than a day of mourning, it’s a joyous celebration of...
by Randy Hinger | Oct 28, 2024 | Hispanic Marketing
AM/FM radio maintains its status as America’s #1 ad-supported media platform, reaching 91% of all U.S. adults every month. This reach surpasses other major platforms, including TV and smartphones. The Nielsen Audio Today 2023 report highlights that radio’s...
by Randy Hinger | Oct 21, 2024 | Hispanic Marketing
It is important to keep in mind the best practices for marketing to Hispanic consumers when you are planning your campaigns. Hispanic consumers represent a growing and influential demographic in the United States. According to the U.S. Census Bureau, the Hispanic...
by Randy Hinger | Oct 17, 2024 | Hispanic Marketing
Creating Effective Marketing Plans for the Holiday Seasons The holiday season is one of the most important times of the year for businesses, with shoppers eager to find deals and make purchases for gifts, celebrations, and events. To capitalize on the season’s...
by Randy Hinger | Oct 11, 2024 | Hispanic Marketing
Radio has long held a special place in the hearts of many communities, and its role among Hispanic adults in the United States is particularly significant. In an age dominated by digital media, radio continues to be a trusted source of information, entertainment, and...
